The Metal of Momentum: Tungco’s New Equine Commercial
After 56 years of serving industries nationwide, Tungco is proud to debut a new commercial that highlights an exciting and unexpected application of tungsten carbide: horse care.
Titled “The Metal of Momentum”, this powerful video captures how tungsten helps shape horseshoes with unmatched durability, strength, and performance — supporting both hardworking horses in Amish communities and elite racers on national tracks.
🎥 Watch the full commercial now →
Why Tungsten Carbide for Horses?
Tungsten carbide is one of the toughest materials on Earth. It’s commonly used in industrial tools, surgical instruments, and even ballpoint pen tips. But in horse care, it offers something unique:
- Extreme durability in horseshoes
- Long-lasting sharpness in veterinary tools
- Reliable performance in rough, wet, or high-speed conditions
This makes it ideal for working horses who spend hours on rugged terrain, and racing horses who need peak performance on the track.
From Madisonville to Churchill Downs: A Kentucky Dream
Tungco is based in Madisonville, Kentucky, where horse culture runs deep. Our team dreams of a day when the Kentucky Derby — the most iconic horse race in the country — partners with us. Refined right here in our hometown, our high performing tungsten products help shape the shoes that propel our dreams forward.
As CEO Cliff Nance puts it:
“In the hard metals world, nothing out-performs tungsten.”
Introducing: 74 Equine — A New Tungco Division
To take this commitment further, we’re proud to announce the upcoming launch of 74 Equine — a dedicated division focused on tungsten applications in the equine industry.
From innovative horseshoes to precision-crafted veterinary instruments, 74 Equine will bring Tungco’s expertise directly to farriers, trainers, and veterinarians.
Follow Tungco on social media for the official launch date and product previews.
Our Product Families Supporting Horse Care
Tungco’s existing product lines already serve the equine industry:
- Lineage Metallurgical – Includes the tungsten carbide used in our featured horseshoes
- Cuda Products – Protects machinery used in arena and track maintenance
- Heritage Line – Offers time-tested materials for traditional metal applications
Whether you’re shoeing a horse or maintaining a racetrack, Tungco has the tungsten solution.
Why Tungsten Recycling Matters
Every horseshoe, every tool, and every instrument made with tungsten starts with a recycled material.
By choosing Tungco, you’re supporting a sustainable supply chain that reduces waste and repurposes valuable metal for new innovations — like the ones we’re developing for the equine world.
♻️ Recycling tungsten helps power industries, care for animals, and protect our planet.
Get in Touch
🛒 Shop products, request a quote, or place an order anytime at www.tungco.com
📞 Call us at 270-825-0000
📧 Email: [email protected]
Thank you for being part of the Tungco story. We’re just getting started.
Tungco — Powering Possibility Since 1969
Madisonville, Kentucky
